Environment
We take responsibility for our environment – and we mean it.
We strive to be a role model in sustainability and nature preservation. As Iceland’s largest hotel chain, we take pride in reducing carbon emissions, promoting accountability, and embracing smarter solutions. We focus on what truly matters and delivers real results:
🔋 Energy | 💧 Water | ♻️ Waste |🌟 Certifications
These key pillars shape every decision and action we take to protect nature – for all of us and future generations.
🔋 Energy
100% renewable energy at all our hotels.
Energy efficiency is crucial in the fight against climate change. We are proud to use only renewable energy and avoid fossil fuels. We continually seek smarter ways to reduce energy consumption without compromising the quality of our services.
💧 Water
Water is a precious resource we are responsible for protecting.
Only about 1% of the world’s water is usable freshwater. While Iceland enjoys abundant water resources, we use water with respect and responsibility to ensure it remains plentiful for future generations.
♻️ Waste
To us, waste is a resource that can be reused.
We prioritize the circular economy—reducing waste, sorting correctly, and promoting recycling. Fighting food waste is central to our efforts, and we continuously take targeted actions to minimize it. We seek ways to transform what was once considered waste into valuable resources.
🌟 Certifications
We are committed to sustainability and ensuring transparency in our efforts.
To ensure transparency and credibility in achieving our sustainability goals, all our hotels have received confirmation from third-party certifications. As of August 2024, all our hotels have been certified by FEE’s Green Key, making us the first sustainability-certified hotel chain in Iceland. Additionally, Hotel Reykjavík Grand has proudly held the Nordic Swan Ecolabel since 2012. These certifications confirm our dedication to responsible tourism and sustainable practices across all our operations.
Click “read more” below to learn more about our Green Key and Nordic Swan certifications.